When it comes to fashion show invitations, designers are constantly pushing the boundaries of creativity and innovation. The A/W 2015 women’s season saw a plethora of ingenious invitations that served as a prelude to the spectacular collections that awaited lucky guests.
Phillip Lim’s scratch-and-win invitation added an element of surprise with its black and silver foil design, complete with a cent coin for luck. Givenchy’s folded poster hinted at a collection with dark romanticism, featuring a sensuous nude illustration. Hedi Slimane of Saint Laurent opted for a little black book, filled with subversive sketches and kitsch collages by Jim Shaw.
Rick Owens took a bold step by sending fringed suede invitations, adding a touch of novelty to the traditional format. Floral motifs took center stage with Balenciaga, Alexander McQueen, and Gucci showcasing delicate embossing and sinister still-life prints. Burberry Prorsum’s gilt-edged card hinted at feminine folkiness, while Christopher Kane’s dusky rose board kept the collection’s thunderbolt theme under wraps.
Acne Studios made a statement with a graphic poster in primary colors, while Stella McCartney injected fun with laser-etched Perspex boards featuring twinkling shutter shades. Tommy Hilfiger went all-American with embossed monograms and sports insignia on a referee’s clipboard, setting the stage for a playful event.
Jil Sander embraced minimalism, reflecting the clean lines and pops of color seen on the runway. Rag & Bone’s industrial keyring hinted at a mix of leather and wool textures in the collection. Chanel’s invitation to Brasserie Gabrielle exuded belle époque charm with a pastel sketch on thick white card.
Designers like Tod’s, Roksanda, Louis Vuitton, and Hunter Originals played with textures, colors, and patterns to create unique invitations that mirrored the essence of their collections. Haider Ackermann’s stark white card with dripping black details hinted at a revolution in design, while Giorgio Armani opted for soft-focus teals and greys for a serene invitation.
From 1205’s brutal yet beautiful show to Boss’s architectural folds, each invitation offered a glimpse into the designer’s creative vision. Anya Hindmarch’s tongue-in-cheek road sign and Moncler Grenoble’s printed lab-coat set the stage for whimsical and technical fabric-inspired shows.
From Fendi’s color-blocked discs to Philipp Plein’s biker black and gloss, the invitations were a prelude to the eclectic and daring collections that graced the runways. Each designer took the opportunity to showcase their creativity and set the tone for an unforgettable fashion experience.
Overall, the A/W 2015 women’s season invitations were a testament to the artistry and innovation that define the world of high fashion, offering a tantalizing glimpse into the sartorial wonders that awaited attendees.
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